Persona Pain Gain Map – Mini Muffin Cookies

Mr. and Mrs. Jones are an upper-middle-class couple with three young kids.  Their youngest, Amanda is four years old and just starting to take swimming lesson and dance.  Terry is six and is very athletic; he’s already playing soccer and baseball.  Jane is the oldest at ten, and is setting the stage (literally) for her sister as she is very involved in dance, as well as gymnastics.  Mr. Jones is in upper management for a fortune 500 company and tends to work long hours every day, but supplies a very good income for the family.  Mrs. Jones teaches high school students, and enjoys the hours and summers off as they give her more time to spend with the kids.

As much as the teaching hours help, Mrs. Jones finds it nearly impossible to juggle the busy schedules of her kids, as well as take care of things on the home front.  Mr. Jones helps out when he can, but frequently gets stuck at the office late and can’t be relied on regularly.  Mrs. Jones often worries about having time to cook dinner every night with all of the juggling she does, and often prepares a week’s worth of food on Sundays and freezes the meals for later use.  Her top priorities are to raise happy, healthy kids, by keeping them involved in all the activities they want, while still having the time to provide them good quality food.

Mini Muffin Cookies can help Mrs. Jones by providing her with a good quality dessert to go along with her healthy dinners, while not taking up a large amount of her busy day.  The pre-frozen batter is made of only top quality ingredients, the kinds she would choose if baking cookies herself.  The plastic tray that the batter comes in can go right out of the freezer and into the oven, just like the dinners she prepared earlier that week.  In less than 30 minutes she will have a dozen desserts for her family, without dirtying a single kitchen item.  Mrs. Jones will have more time with her family, and her kids will love her delicious desserts.